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6 key reasons to prioritise mobile-first design

Updated: Apr 4

Here are key reasons to adopt a mobile-first design approach:


1. Growing Mobile Usage

With a majority of users accessing websites via mobile devices, designing for mobile first ensures that you cater to the largest segment of your audience from the start.


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2. Faster Load Speeds

Mobile-first designs prioritise essential, lightweight elements, leading to faster page load times, which improves user experience and SEO rankings.



3. Improved User Experience

By focusing on smaller screens first, you’re forced to simplify navigation and prioritise content, making the site more user-friendly and intuitive on all devices.


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4. Responsive Design

Starting with mobile ensures that your design scales seamlessly up to larger screens, instead of trying to scale down from desktop


5. Better SEO

Search engines like Google use mobile-friendliness as a ranking factor, so a mobile-first approach can improve your site’s visibility.


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6. Increased Conversion Rates:

A mobile-first design ensures a smooth, optimised experience for mobile shoppers, reducing friction in the buying process and boosting conversions.



So, there you have it! 6 compelling reasons to adopt a mobile-first approach and incorporate it into your future designs.

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